Three in-person conversations + signings scheduled:
June 1 – Schoolkids Records – Chapel Hill, NC (Moderator Jon Wurster)
June 2 – Schoolkids Records – Raleigh, NC (Moderator David Menconi)
Including evening performances by Tommy’s Cowboys in the Campfire
June 3 in Richmond, VA at Chilton House (Moderator Mary Lucia)
(Conversation/Signing Only)

FOR IMMEDIATE RELEASE

LOS ANGELES, CA (WEDNESDAY MAY 22, 2024) – Peter Jesperson, noted record store maestro, music executive, DJ, manager, tour manager, label founder, and life-long music hound has confirmed new live events this June in support of his recently released memoir Euphoric Recall (Minnesota Historical Society Press) in North Carolina and Virginia.

The events will include book conversation & signing with both Jesperson and Tommy Stinson (The Replacements) as well as a live performance by Tommy’s Cowboys In The Campfire. Dates include:

*June 1 @ Schoolkids Records (405-C W. Franklin St), Chapel Hill, NC w/ moderator Jon Wurster (ex-Superchunk, Mountain Goats, Bob Mould, Scharpling & Wurster) 4pm event (No Cover), 8pm Cowboys in the Campfire ($25.00 tickets)

*June 2 @ Schoolkids Records (2237 Avent Ferry Rd. Suite 101, Raleigh, NC w/ moderator David Menconi (journalist, author Step It Up & Go and Oh, Didn’t They Ramble – Rounder Records and the Transformation of American Roots Music), 4pm event (No Cover), 8pm Cowboys in the Campfire ($25.00 tickets)

*June 3 @ Chilton House, Richmond, VA w/ moderator Mary Lucia (famed DJ), 7pm (SOLD OUT)

Additional dates pending at the Rock ‘n’ Roll Hall of Fame, Pop Montreal & more.

Since its release, Euphoric Recall has received glowing reviews from readers and media outlets: NPR, Uncut (UK), Mojo (UK), PopMatters, Houston Chronicle, Spill, and Rhythms Magazine (AU). Additionally, musicians such as Jody Stephens (Big Star), Peter Buck (R.E.M.) and Craig Finn (The Hold Steady) have praised the book for its behind-the-scenes tales; for Jesperson’s music-obsessed background, his own experiences living a rock-n-roll life, and evangelizing & supporting artists he believed in. The twelve book events in various cities so far have all been packed and audience response has been immensely gratifying.

A passionate music lover since childhood, Peter Jesperson found his way into the Minneapolis music world just as it was blossoming in the 1970s and ‘80s. While also managing the influential Oar Folkjokeopus record store and DJing at Jay’s Longhorn bar, Jesperson cofounded Twin/Tone Records, which launched such groundbreaking artists as the Replacements, Soul Asylum, The Suburbs, Babes In Toyland, the Jayhawks, and many more. By the early ‘80s Jesperson made the discovery that changed his life: the Replacements. As A&R man and manager, he guided this talented and out-of-control foursome, taking a short break to road-manage an upcoming sensation out of Athens, Georgia: R.E.M. But as his career was on the rise, Jesperson began his own descent into substance abuse.

Motivated by his love of music, Jesperson rallied and made his way to Los Angeles for the next phase of his career. While working with New West Records alongside artists such as Dwight Yoakam, Kris Kristofferson, Vic Chesnutt, and Steve Earle, Jesperson experienced firsthand the dramatic changes in the music industry of the 1990s. After a half century in the music business, Jesperson shares insights, anecdotes, and lessons from his unique vantage point. The book features a forward by noted music journalist & Sirius XM DJ David Fricke.

 “An entertaining collection of stories from a rock and roll life, and an astute study of music and music lovers. Peter Jesperson takes us on an amazing journey through record-store counters, band vans, backstages, label offices, and late night record-listening sessions. Throughout, his love for the performers and songs that sent him down this path shine through, illuminating and inspiring,” said Craig Finn, The Hold Steady.

Review copies available.

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For More Information, Please Contact Joshua Mills at It’s Alive! Media
323-464-6314, josh@itsalivemedia.com, www.itsalivemedia.com